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International Tourism Summit, Oyo State (#ITSOyoState2024)

PROGRAMME SCHEDULE

Come, See, Enjoy, and Invest in Oyo State

Date: 17 & 18 April 2024

Venue: University of Ibadan Conference Centre, Ibadan

Theme: Repositioning Tourism as a Driver of Sustainable Development in Oyo State

8.00 am - 9.00 am

Arrival of Guests, Registration and Opening of Exhibition Stands

9.00 am

Guests Seated

OPENING CEREMONY

9.00 am - 9.10 am

National/State Anthem

9.10 am - 9.15 am

Protocol Establishment

9.15 am - 9.20 am

Chairperson’s Opening Remarks: A Warm Welcome to all Delegates

Chief Dr Mrs Onikepo Akande

9.20 am - 9.50 am

Opening Ceremony Presentations:
This is Oyo State
Theme Song performance
Presentation from the Oyo State Government Performing Troupe
Presentations from the 5 Zones in Oyo State
Omituntun Hair Parade

9.50 am - 10.05 am

Documentary: Come, See, Enjoy Oyo State

Ministry of Culture and Tourism

10.05 am - 10.30 am

Goodwill Messages

10.30 am - 11.00 am

TEA BREAK

OPENING SESSION

11.00 am - 11.40 am

PRESENTATION: Partnership Opportunities In Oyo State Description: The presentations will reveal the tourism opportunities available in Oyo State and the steps investors may take to partner with the government in these areas. The four focus areas are Agro-tourism, Bleisure Tourism, Heritage Tourism and Education Tourism. The speakers are representatives of the Oyo State Government.

11.00 am - 11.10 am

From Agribusiness to Agrotourism - A Case Study of the Fasola Agribusiness Industrial Hub

Dr Debo Akande, Executive Adviser on International Development and Cooperation to His Excellency Seyi Makinde

11.10 am - 11.20 am

Taking Advantage of Bleisure Tourism Opportunities in Oyo State

Dr Morohunkola Thomas, Special Assistant on Socio-Economic Development to His Excellency Seyi Makinde

11.20 am - 11.30 am

Heritage Tourism in Oyo State

Dr Wasiu Olatubosun, Commissioner for Culture and Tourism

11.30 am - 11.40 am

Education Tourism through Interconnectivity of Zones in Oyo State

Prof. Abdulwaheed Salihu, Commissioner for Education, Science and Technology​

11. 40 am - 11.45 am

Highlight/Key Takeaways & Announcements

Compere

11. 45 am - 12.15 pm

FIRESIDE CHAT: Powering Tourism Through Investments Description: This interview provides insights into the minds of people who saw tomorrow. Before the Oyo State Government made tourism one of the anchor points to drive the Oyo State economy, these men began investing in the tourism sector. During this fireside chat, we will hear their stories. Why did they venture into the tourism industry? Why did they choose to invest in Oyo State? Have their investments paid off? Five investors in hotels and resorts, education, agribusiness and airlines will be interviewed.

Interviewer

Dr Adun Okupe, Senior Advisor, Red Clay Advisory

Investor

Chief Engr. Dotun Sanusi, Chairman Ilaji Hotels and Resorts

Investor

Chief Kunle Adedigba, Proprietor Golden Tulip

Investor

Prof Jide Owoeye, Founder and Chancellor of Lead City University, Ibadan

Investor

Tony Jibunoh, CEO, Milkin Barn Agriserve Ltd

12.15 pm - 12.30 pm

Audience Q&A

Dr Adun Okupe, Senior Advisor, Red Clay Advisory.

12.30 pm - 1.30 pm

LUNCH BREAK

1.30 pm - 2.30 pm

PANEL DISCUSSION 1: Tourism Trends Beyond 2024
Description: Investors who follow the market, will pay close attention to this panel discussion, and insights will be provided regarding where the global and local markets are headed. Key questions that will be answered are: Where are our tourists headed? What sort of tourism experiences are they looking for? What adjustments do the investors need to make to accommodate the shift, if any, in tourism interests? And more importantly, what does the Oyo State Government need to do to ensure that the state benefits from global/local tourism trends in 2024 and beyond? This panel takes a deep dive into tourism trends globally and locally.

Moderator

Abiola Adelana, Head Tourism and Creative Business, Sterling Bank Plc

Panellist 1: Global Tourism Trends

Ms Marina Bland, President & CEO, Aniram LLC, Florida, United States.

Panellist 2: Global Tourism Trends

Dr Gabe Onah, Certified UNWTO Destination Manager and Tourism Digital Marketer.

Panellist 3: Tourism Trends in Oyo State

Wale Olapade, Tourism Journalist

Panellist 4: Keying into Tourism Trends

Amb. Ikechi Uko, Organiser, Akwaaba African Travel Market

2.30 pm - 2.45 pm

Q&A and Announcements

2.45pm - 3.15 pm

TOUR OF EXHIBITION BOOTHS

3.15pm - 3.45pm

Keynote Address: Unlocking the Tourism Potential of Oyo State Through Public-Private-Development Partnership Collaborations

3.45 pm - 3.55 pm

Recap and Close of Session

7.00 pm - 7.30 pm

Red Carpet

7.30 pm - 7.40 pm

National/ State Anthem

7.40 pm - 7.50 pm

Establishment of Protocol

7.50 pm - 8.00 pm

Governor’s Welcome Remarks

HE Seyi Makinde, FNSE, Executive Governor of Oyo State.

Entree

8.00 pm - 8.10 pm

Performance 1

8.10 pm - 8.30 pm

Presentation of Awards

Oyo State Cultural Presentation Zone of the Year

This award goes to the LGA with the best presentation during the opening ceremony of ITSOyoState2024 opening ceremony.

Oyo State Emerging Tourist Site Award

This award goes to a newly developed tourism destination (and its managers) that received some of the highest number of visitors/tourists in the year or who are giving greater visibility to tourism in Oyo State.

Oyo State Tourism Ambassador of the Year

This award goes to a creative person or group who were foremost contributors to tourism growth in Oyo State. It goes to a journalist, travel blogger, skit maker, content creator etc whose activity supports tourism.

Oyo State Tourism Destination of the Year

This award goes to the destination (and its managers) that received some of the highest number of visitors/tourists in the year who gave the greatest visibility to tourism in Oyo State.

Oyo State Tourism Facility of the Year

This award goes to the facility that attracted the most tourists in the state because of its state-of-the-art facilities, superb customer service and attention to environmental sustainability. It goes to a private sector facility.

Main

8.30 pm - 8.40 pm

Performance 2

8.40 pm - 8.55 pm

Presentation of last 2 Awards

Special Contribution to Oyo State Tourism Award

This award goes to an individual or group who made special contributions towards the development of tourism in Oyo State. This award goes to six individuals/groups.

Woman in Tourism Radio, TV or Online Show Travels & Tours

Cultural Event Arts, Culture and Creativity Hotels and Built Areas

Oyo State Tourism Person of the Year

This award goes to the foremost driver of tourism in the State.

Desert

8.55 pm - 9.00 pm

Vote of Thanks

9.00 pm

Music, dance, and exit

8.00 am - 9.00 am

Arrival of Guests and Opening of Exhibition Booths

9.00 am - 9.15 am

Recap of Day 1

Mr Tilewa Folami, Director General, Oyo State Investment and Public Private Partnership Agency

9.15 am - 9.45 am

SYMPOSIUM: Oyo State: Your Best Alternative
Description: The economic recession around the world is feeding the trend of domestic tourism. Also, people who choose to travel are looking at alternative destinations for experiential tourism. Oyo State is positioning itself as a “destination dupe”. This symposium examines the experiential activities for which tourists should choose Oyo State as the best alternative. It also examines why event planners and organisers should choose Oyo State as the preferred destination for unique and authentic experiences.

9.15 am - 9.25 am

Experience Oyo State Through Domestic Tourism and Seasonal Cultural Festivals

Abigail Anaba, Head of Content Marketing, Slvr Wlf Digitale Ltd, Marketing/Communications Consultants of the Oyo State Government ​

9.25 am - 9.35 am

Interconnectivity that Supports the Tourism Development

Prof Dahud Shangodoyin, Commissioner for Public Works and Transport, Oyo State

9.35 am - 9.45 am

Securing Oyo State for Sustainable Tourism Development

Comp. Fatai Owoseni, Special Adviser on Security to His Excellency Seyi Makinde, FNSE

9.45 am -10.25 am

PANEL DISCUSSION 2: Growing Oyo State’s Creative Economy

Description: This panel discussion is focused on how content creators are helping to grow Oyo State’s economy. Participants will discuss the role of the creative economy encompassing advertising, architecture, arts and crafts, design, fashion, film, video, photography, music, performing arts, publishing, research & development, software, computer games, electronic publishing, and TV/radio practitioners, in selling Oyo State to the world. What have these creatives accomplished so far in Oyo State? The panel will also highlight what the government needs to do to further encourage these private-sector participants to do even more for the state.

Moderator

Pelu Awofeso, Award Winning Travel Writer and Journalist

Panellist 1

Adekunle Afolayan, Film Maker/Investor KAP Film Village

Panellist 2

Oluwole Omofemi, Internationally acclaimed Artist

Panellist 3

Ṣọlá Akíntúndé, Architect and Cultural Heritage Consultant

10.25 am - 10.40 am

Q&A and Announcements

10.40 am - 10.50 am

TALK: Sustainable Tourism: All You Need to Know About Permits and Land Ownership

Description:In this talk, the Oyo State Government shares all investors need to know about permits and land ownership. Particular reference is made to the C of O Redefined Initiative: how it has shortened wait times for Certificates of Occupancy and how this has contributed to the ease of doing business in Oyo State.

Sustainable Tourism: All You Need to Know About Permits and Land Ownership

Mr Williams Akin-Funmilayo, Commissioner for Lands, Housing and Urban Development

10.50 am - 11.20 am

TEA BREAK

11.20 am - 11.30 am

PRESENTATION: Visual and Creative Arts in Oyo State.

Description: In this presentation, a gallery owner talks about the history of visual and creative arts in Oyo State and the role that the arts can play in sustainable tourism development. This is also an opportunity to display some of the works of major artists in Oyo State who have achieved international acclaim.

Visual and Creative Arts in Oyo State as a Key Driver of the Oyo State Economy.

Odunlade Arts and Culture Connexions

11.30 am - 12.10 pm

FIRESIDE CHAT 2: Boost Your Tourism Message

Description: This chat gives stakeholders the opportunity to hear how Oyo State and tourism practitioners can “rebrand the State from an underrated “brown roofs” State to the tourism alternative to other big name cities around the world. Emphasis will be laid on the power of word of mouth, use of social media and other methods of promotion. There will be a special focus on how owners of tourism assets can key into the State’s story and use it to market their destinations to the world.

Interviewer

Abigail Anaba

Participant 1

Sulaimon Olanrewaju, Special Adviser to Governor Seyi Makinde on Media

Participant 2

Henry Akpede, Country Manager and Creative Director, Ogilvy Nigeria, a member of FirstPrimus Group

Participant 3

Mr Adebayo Awoniyi-Adeoshun Associate General Manager and Head, Corporate Communications and Strategy Origin Tech Group

Participant 3

Folarin Laosun, Filmmaker, Producer (Nimbe)

12.10 pm - 12.25 pm

Q&A: Audience Participation

12-25 pm - 1.05 pm

PANEL DISCUSSION 3: Elevating your Tourism Business Through Private Sector Partnerships
Description: This panel highlights the private sector partnerships available in Oyo State. The focus is on private sector partnerships between tourism asset owners and financial institutions, tech, and marketing agencies. Investors hear from these professionals how they can take advantage of the available opportunities within and outside Oyo State to further grow the tourism sector in the state.

Moderator

Edmund Obilo, Director of Research and Production at Bilficom Media Systems

Panellist 1

Mr Olusegun Alebiosu, ED, Chief Risk Officer Directorate RIsk Directorate, First Bank

Panellist 2

Kolapo Ogungile, Co-Founder & CEO Kurious Frontier Limited

Panellist 3

Mr Bolaji Abimbola, MD, Noah’s Ark

Panellist 4

Mr Adeyemo Shokunbi, Co-Creative Director, Patrickwaheed Design Consultancy

1.05 pm - 1.20 pm

Q&A and Announcements

1.20 pm - 1.25 pm

Vote of thanks

HE Chief Bayo Lawal, Deputy Governor Of Oyo State.

1.25 pm - 1. 40 pm

Chief Conveners’ Closing Remarks

HE Seyi Makinde, FNSE, Executive Governor of Oyo State

CLOSING LUNCH

High Level Investors Meeting/Pitches